About the Position
The Senior Email + SMS Account Manager will be an important member of the Email + SMS team and will report to the Head of Email. This position will manage client relationships and outline/implement the strategy, oversee reporting, and builds across client email and SMS channels.
This is an exciting opportunity for candidates who want to grow a stronger understanding of a brand’s marketing mix and manage a team. Working side by side with the design team and copy team, the main objective of this role is to help improve and optimize customer life cycles and help our clients grow.
Responsibilities
- Serve as the primary point of contact and relationship manager for assigned client accounts
- Manage email production process end-to-end through ideation handoff to design, email build and scheduling, segmentation, and deployment
- Ability to write copy and assist with logic for email + SMS campaigns and automation
- Execute and evaluate weekly, monthly, quarterly, and yearly email reporting, with thoughtful analysis and recommendations
- Work closely with the creative team to identify trends, share learnings, and recommend new strategies
- Project coordination for new email triggers, transactional emails, and special projects
- Stay current on email and SMS best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs
Qualifications
- Preference for Bachelor’s degree
- At least one year of experience in email marketing
- At least one year of experience managing Email + SMS accounts and providing strategy
- Hands-on experience with Klaviyo / Postscript / Attentive
- Experience segmenting email and SMS lists
- Client relationship management experience
- Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams
- Excellent communication and analytical skills